Sunday, June 22, 2014

Moments of Conception 030 -- The Club Scene from The Social Network

All creativity begins with the moment of conception.

That little piece of kindling that gets the fire going. That initial source of inspiration that takes on a life of its own. That single note from which the entire symphony grows. That single spark of life that signals an idea’s movement value, almost screaming to us, something wants to be built here.

And so, in this new blog series, I’m going to be deconstructing my favorite moments of conception from popular movies. Each post will contain a video clip from a different film, along with a series of lessons we can learn from the characters.

Today's clip comes from the club scene in The Social Network:

What can we learn?

Failure is what makes life a story. Every entrepreneur leaves behind a trail of fail. If you’re not failing, you’re not trying. If you’re not failing, you’re not innovating. And if you’re not failing, you’re not learning. Failure is the fertilizer of growth and the prerequisite of creative success. But keep in mind, just because something ends, doesn’t mean it’s a failure. Napster ended, yes, but it also pissed the right people off, created a new way for people to connect through music, went down as the fastest growing business of all time, changed the industry for better and for always, and built a platform that enabled Parker to ultimately become a billionaire. Who’s the joke on, here? The point is, everyone’s first hello world doesn’t work. The difference maker is how the creator responds to the experience. Those who can’t cope, jump off a bridge. Those who reframe failure as something else, jump into the pantheon of entrepreneurial greatness. Are you training yourself to be failure free?

Commit to fighting a cosmic injustice. Raymond started Victoria's Secret because he wanted a place where a man could buy lingerie for his wife without feeling like a pervert. Proving, that a great way to build something is to start out by solving your own problems. By scratching your own itch. This assures you understand the target market. Parker started Napster because the girl he loved in high school was dating the captain of the varsity lacrosse team and he wanted to take her from him. Proving, if you stick around and continue to be yourself and create something truly great, the correct people will find you. Zuckerberg started Facebook because he was pissed off about being dumped by his girlfriend. Proving, that the best way to complain is to make things. To convert the precipitation from life’s inevitable shit storms into delicious water. Noticing a pattern here? Creativity is about channeling your emotions into something productive. Have you taken inventory of your creative motivation?

Set boundaries, lest people set them for you. Mark has the one thing everybody wants: A billion dollar, once in a generation, holy shit idea. But he doesn’t have eyes to see that yet. Shawn does. According to the hero’s journey archetypes, he’s the mentor, the seasoned traveler of the worlds who gives the hero support and advice that will help him along the journey. That’s why this scene is a turning point in the movie. Shawn’s jedi like approach to helping his young apprentice understand the implications his coveted position is unforgettable. His words are equal parts cautionary tale, sales pitch and motivational speech. But despite Parker’s intelligence, charm and generosity, we’re still not sure about him. The big question is, and it’s the question every creator must constantly ask himself, is this an opportunity, or an opportunity to be used? Mark has no idea that this new investment deal, profitable as it may be, will also dilute the shares of the company, destroy his relationship with his best friend and lead to a major legal battle between the founders. Tough call. What person in your life doesn’t respect your boundaries?

What's your favorite movie moment of conception?