Saturday, December 22, 2012

Digital Narcissism At Its Finest

Achievement used to mean something.

You wrote something worth reading. You built something worth noticing. You shipped something worth buying. You solved a problem that saved money. You discovered a compound that extended people’s lives. You invented a gadget that overturned an entre industry.

All because you had the guts to risk, the willingness to fail and the desire to change the world for the better.

That’s achievement.

But now, all you have to do is attract attention.

Simply accumulate the most hits, views, friends, followers, shares, likes or downloads, and you’ve reached the pinnacle of human achievement. You’ve ascended to the heights of greatness.

He who dies with the most eyeballs, wins.

That’s not achievement, it’s digital narcissism.