Thursday, June 21, 2012

The Belonging Sessions 001: David Schwarz from HUSH

HUSH is a design agency. They produce digital content and experiences that are unique in creating brand recognition for their clients.

I sat down with David Schwarz, one of the creative partners, and posed three crucial questions about belonging:

1. Good brands are bought, but great brands are joined. Why do you think employees join yours?

Our team members are hand picked Renaissance thinkers and makers. They want to flex their brains in as many ways as possible. And it sounds cliché, but when people are able to affect a creative culture, this leads to great work. We’re over rock star talent. It’s more about who we want to trust our lives to. We're interested in projects that we don’t know completely – where we're learning something new. As a result, our clients trust us with the vision to do new things and take risks. This is where we work – on the fringes of new, places where everyone is always super excited but often super scared.                                              
2. The great workplaces of the world have soul. What do you do to humanize your culture? 

Workplaces can help a company's soul, but only people can define it. At HUSH, employees operate in a place that already knows they’re smart and unique. When they walk in the door, they're ready to work hard and move forward, even if they're on their heels and in the midst of a steep learning curve. No machismo or bravado here, just the willingness to say, “I don’t know. Help me.”
3. Belonging is a basic human craving. How do you remind employees that they've found a home?
We let employees have their own aesthetic world, create, write, build and arrange the way they want. They make their own bed. They control their own music. And every week, we have meetings to show work from previous week - because sharing work across people and teams rounds out everyone's perception of their own home. We don’t hand out gold stars, we just show great work - and we learn about each other as more than just a position or a project.

Thanks David! 

Meet the HUSH team here.