Monday, October 03, 2011

The Profitability of Commitment

My generation is typecast as being afraid of commitment.

The consensus is that we’re impatient, have mediocre work ethic, don’t offer loyalty easily and are quick to quit and pursue something better.

Is that an accurate description? Doesn’t matter.

What matters is that commitment is unquestionable.

That’s why I got a tattoo of the nametag on my chest.

Not a marker. Not temporary ink. Not the sticker on my skin. Tried all those already.

A real tattoo. The kind that doesn’t come off.
It symbolizes my commitment to my truth, my name, my identity, my brand, my philosophy and my life purpose.

And it hurt like hell.

But while the needle hurt my chest for an hour, not being taken seriously would’ve hurt my career for a lifetime.

And when people ask me if the tattoo is real, I say:

“It’s as real as my commitment.”

What’s interesting is, when I got my tattoo, that was right around the time my company finally starting making money.


I guess when you commit with both feet, the world doesn’t just pay attention – it pays dividends.

How committed are you?

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Scott Ginsberg
That Guy with the Nametag
Author, Speaker, Publisher, Artist, Mentor

Never the same speech twice.

Now booking for 2011-2012!

Watch The Nametag Guy in action here!