Tuesday, April 20, 2010

How to be Risky as Hell without being Reckless as Hell’s Angels

Being an entrepreneur is risky.

That’s actually the definition of the word: “One who undertakes risks.”

The challenge is negotiating the fine line between riskiness and recklessness.

If you don’t, you may end up going bankrupt.

Today we’re going to explore the distinction between these two ends of the entrepreneurial spectrum:

RISKY is sticking yourself out there.
RECKLESS is leaving yourself out there.

LET ME ASK YA THIS: Are you balancing vulnerability with healthy boundaries?

RISKY is embracing uncertainty.
RECKLESS is rejecting ambiguity.

LET ME ASK YA THIS: Are you comfortable with not knowing?

RISKY increases the probability of temporary hurt.
RECKLESS guarantees the promise of permanent injury.

LET ME ASK YA THIS: Are you willing to sit out one game to avoid sitting out the entire season?

RISKY indicates accountability for actions.
RECKLESS suggests irresponsibility in thinking.

LET ME ASK YA THIS: What are you hesitant to own?

RISKY is growing increasingly mindful of how your pebbles ripple.
RECKLESS is remaining utterly unconcerned about the consequences of action.

LET ME ASK YA THIS: Are you an island?

RISKY is treading on thin ice, trotting atop uncertain ground and gracefully balancing out on a limb.
RECKLESS is jumping on cracked ice, dancing atop broken ground and scarcely hanging by a thread.

LET ME ASK YA THIS: What are you afraid to consider as a sign?

RISKY is succeeding from venturesomeness.
RECKLESS is stumbling from carelessness.

LET ME ASK YA THIS: Who can help you so you don’t make (too many) wrong moves?

RISKY is marked by heartstrong action.
RECKLESS is stained by headstrong action.

LET ME ASK YA THIS: Are you thinking with the right organ?

RISKY is for bad asses.
RECKLESS is for broke asses.

LET ME ASK YA THIS: Which ass are you?

RISKY is enterprising.
RECKLESS is compromising.

LET ME ASK YA THIS: Are you making money, but making your family crazy?

RISKY is on a trajectory for prosperity.
RECKLESS is on collision course with bankruptcy.

LET ME ASK YA THIS: What consumes your time that isn’t making you any money?

Ultimately, taking risks comes with the entrepreneurial territory.

And sure, sometimes you have to go off the high board even if you’re not sure if there’s any water below.

So if you do, just make sure there’s a phone nearby.

Because while drawing a little blood is risky, filling the entire pool with it is reckless.

LET ME ASK YA THIS...
Are you risky as hell, or reckless as Hell's Angels?

LET ME SUGGEST THIS...
For the ebook called, "45 Recession-Friendly Strategies for Entrepreneurial Evolution," send an email to me, and you win the list for free!

* * * *
Scott Ginsberg
That Guy with the Nametag
Author, Speaker, Entrepreneur, Mentor
scott@hellomynameisscott.com

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