Wednesday, October 08, 2008

Why passion works

When passion is involved, the rules change.

The shy become outgoing.
The introverted become assertive.
The disconnected become engaged.

Customers. Prospects. Employees. Managers. Whoever.

SO, HERE’S THE SECRET: Whatever your goal is, find a way embed people’s passion into the pavement that leads the way.

Because if you do this, three things will happen:

1. People will arrive at their destination faster and better.
2. People will have more fun and take more ownership of their endeavors.
3. People will (actually) take CARE of the path that led them there because THEY designed it.

AND REMEMBER: If you don't know what your passion is, discovering your passion can become your passion until you find your passion.

How are you incorporating passion into everything you do?

For the list called, "86 Passion-Finding Questions to Discover What You Love," send an email to me, and I'll send you the list for free!

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Scott Ginsberg
That Guy with the Nametag

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