Monday, October 08, 2007

Lowest common denominator thinking

Call it optimism.
Call it glass half-full.
Call it a positive attitude.

Because at the lowest common denominator, there’s always ONE thing you can get out of everything.

This represents a sort of “takeaway attitude” you need to have about business, about life, about everything.

I call it Lowest Common Denominator Thinking.

For example, let’s say you just spent the last three hours reading the latest best-selling marketing book.

And you thought it sucked.

Ask yourself, “Did I at least get ONE nugget, ONE idea, ONE quotation, ONE thing from that book?”

If the answer is yes, congrats! You’ve just discovered the Lowest Common Denominator. Which, when remembered, written down and applied, should be worth the price of the book and the time you spent reading it.

Here's another example. Let’s say you just finished attending a lecture at your local college campus.

And you thought it sucked.

Similarly, ask yourself, “Well, it might have been boring, but the one thing I still took away was…”

If your answer is a worthwhile idea that wouldn’t have popped into your mind without attending that lecture, good on ya! You’ve discovered the Lowest Common Denominator.

One final example.

You crawl into bad at about 11:30 PM.

And you thought your day sucked.

Ask yourself, “Yeah, but did I at least do ONE thing that was cool, help ONE person get better, accomplish ONE highly valuable activity or experience ONE moment that validated my existence?”

If your answer is yes, prepare to sleep well. Because you’ve discovered the lowest common denominator.

Here are a few more Phrases That Payses to enhance your LCD Thinking:

“Well, if anything, at least I learned…”
“The one thing I got out of that was…”
“Although it wasn’t my favorite, I still found a way to…”

Call it optimism.
Call it glass half-full.
Call it a positive attitude.

Because at the lowest common denominator, there’s always ONE thing you can get out of everything.

LET ME ASK YA THIS...
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Share your philosophy here!

* * * *
Scott Ginsberg
That Guy with the Nametag


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