Tuesday, September 11, 2007

13 signs that your idea probably isn’t that good

1. Your idea probably isn't that good ... If everybody loves it.

2. Your idea probably isn't that good ... If nobody wants to steal it.

3. Your idea probably isn't that good ... If you can easily duplicate it.

4. Your idea probably isn't that good ... If you don’t have them at hello.

5. Your idea probably isn't that good ... If you can’t explain it to a five year old.

6. Your idea probably isn't that good ... If it’s just an ECHO of someone else’s idea.

7. Your idea probably isn't that good ... If people can’t easily and quickly repeat it.

8. Your idea probably isn't that good ... If you can’t explain it in eight words or less.

9. Your idea probably isn't that good ... If you continuously get shot down at “Why?”

10. Your idea probably isn't that good ... If you have to try excessively hard to convince people.

11. Your idea probably isn't that good ... If you can’t convince a bank to lend you money.

12. Your idea probably isn't that good ... If you can’t write it down on the back of a business card.

13. Your idea probably isn't that good ... If you have to spend three weeks constantly explaining to someone why your idea is so cool, and they STILL don't "get" it.

LET ME ASK YA THIS...
What are the telltale signs of an idea that isn't that good?

LET ME SUGGEST THIS...
Complete this sentence, "If _________________, then your idea probably isn't that good."

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Scott Ginsberg
That Guy with the Nametag


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