Monday, December 20, 2004

Have you ever been to a Bad Sweater Party? It's one of the coolest theme parties ever created. To learn exactly HOW to have your own Bad Sweater Party, read instructions
here.
LET ME ASK YA THIS...
Why are themes effective in creating comfort at parties?
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Scott GinsbergAuthor/Speaker/That guy with the nametag
www.hellomynameisscott.com
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According to Ireland's Wedding Journal,
shoulders have an interesting effect on a woman's approachability.
On the other hand, the Yale Herald discusses the same principle with
moustaches.
And then there's
Trillian, who thinks hair color changes people's willingness to approach her.
Cool stuff man!
LET ME ASK YA THIS...
What has the biggest effect on your approachability?
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Scott GinsbergAuthor/Speaker/That guy with the nametag
www.hellomynameisscott.com
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Friday, December 17, 2004

John Leonard, the Executive Director of the ASCA (American Swimming Coaches Association) wrote a great article about
questioning one's approachability.
LET ME ASK YA THIS...
Do people perceive you as being approachable?
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Scott GinsbergAuthor/Speaker/That guy with the nametag
www.hellomynameisscott.com
[Read the Full Post...]
Tuesday, December 14, 2004

What does approachability have to do with seduction? According to
Grant Day, a lot.
LET ME ASK YA THIS...
How do you make yourself approachable to people you're interested in?
* * * *
Scott GinsbergAuthor/Speaker/That guy with the nametag
www.hellomynameisscott.com
[Read the Full Post...]
Monday, December 13, 2004

Even your
holiday parties contain essential elements for making an
UNFORGETTABLE⢠first impression.
And don't forget, the
invitations make a first impression too!
LET ME ASK YA THIS...
Have you ever attended a holiday party that made an UNFORGETTABLE first impression?
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Scott GinsbergAuthor/Speaker/That guy with the nametag
www.hellomynameisscott.com
[Read the Full Post...]
Friday, December 10, 2004
THE QUESTION"How would customers and employees of a supermarket react to a
gorilla shopping for gorceries?"
ABSTRACTDecember 10, 2004. 9:36 PM. St. Louis, Missouri.
Schnuck's Grocery Store. Rob dresses up as a gorilla. Matt leads him around the store. Scott documents the experiment.
HYPOTHESISOne or any combination of the following things would happen:
- The gorilla would get arrested
- The manger would throw us out of the store
- Customers and employees would get scared
- People would run up and say hello to Rob the Gorilla

Fig. 1 - Rob and Matt enter Schnuck's Grocery to purchase bananas and other gorilla necesities:

Fig. 2 - Rob grabs a shopping cart and makes his way to the produce section.

Fig. 3 - En route to his desired aisle, Rob passes the Internet Cafe.

Fig. 4 - Rob finds what he came for! Del Monte's finest. Perfectly ripe.

Fig. 5 - Matt and Rob peruse the aisles for tasty beverages. Across the store, customers watch with curious eyes.

Fig. 6 - All this walking is making the gorilla thirsty! It's time for some Honeybrown, a favorite of most Midwest apes. Speechless customers continue to stare.
NOTE: at this point, Scott the camera man was approached by a manager. She asked him why he was taking pictures. He explained his purpose. She responded with, "Please leave the store." Scott replied by explaining, "But my gorilla is thirsty! He just wants some beer to drink with his bananas!" The manager became stern and responded with, "Look, tell your monkey to pay for his items and leave. NOW."

Fig. 7 - Rob the Gorilla is approached by a young mother and her two young children en route to the checkout line. The children laugh joyfully. He is then followed by the same two customers from the beer aisle who stand behind in line.

Fig. 8 - Paper or plastic? Debit or credit? Such difficult decisions a gorilla has to make. Interestingly enough, our elderly cashier
did not flinch, laugh, smile or even adjust her demeanor when she saw Rob; although Matt had trouble containing his laughter.

Fig. 9 - Finally, as several customers, an emotionless cashier and a VERY upset manager watched us exit the store, Matt, Rob the Gorilla and I passed through the electronic door as the security camera recorded the successful completion of our experiment.
CONCLUSIONSWe were amazed how many people gave
NO reaction whatsoever to the gorilla. Especially the cashier. Getting kicked out of the store was in line with our original hypothesis, although the interactions with young children made it all worthwhile!
LET ME ASK YA THIS...
Think of a time when
you broke the silence and did something out of the ordinary - how did people react?
* * * *
Scott GinsbergAuthor/Speaker/That guy with the nametag
www.hellomynameisscott.com
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Thursday, December 09, 2004

I read this brief from
Jeff Brown:
"Many attorney bloggers blog on matters outside the law, such as movies, current events, and politics. These non-legal tangents provide interesting diversions and tend to humanize the attorney, which makes him or her more approachable by potential clients. Ernest Svensonās
Ernie the Attorney blog is one of the most popular attorney blogs."
LET ME ASK YA THIS...
How could you become more approachable to potential clients?
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Scott GinsbergAuthor/Speaker/That guy with the nametag
www.hellomynameisscott.com
[Read the Full Post...]
Monday, December 06, 2004

The fear of talking to strangers is among the most common social phobias - but is this fear perpetuated by
inaccurate media coverage?
LET ME ASK YA THIS...
What is your biggest social fear?
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Scott GinsbergAuthor/Speaker/That guy with the nametag
www.hellomynameisscott.com
[Read the Full Post...]
Friday, December 03, 2004
(Cartoon by Hey Doodle Doodle Studios)I attended one of my association meetings last night. At the end of the evening, the president asked, "Are there any
new members in the audience tonight we haven't recognized?"
A woman in the back said, "Well, some guy named Jim walked in the room at the beginning of the meeting, but he couldn't find an empty seat - so he left."
A silence fell over the group.
I looked over to the chair next to me, where nobody was sitting. It was the only empty one in the house. Well, almost empty: someone had put their jacket and scarf over the arm.
Ouch.
LET ME ASK YA THIS...
How could you
sacrifice your comfort for a new member?
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Scott GinsbergAuthor/Speaker/That guy with the nametag
www.hellomynameisscott.com
[Read the Full Post...]