Saturday, July 17, 2004

Have you ever seen these stickers on Jeeps? If so, you probably respond the same way I do: I don't get it.
Exactly. Non-Jeep owners have no idea what these stickers mean. But, recently I got the inside track on this unwritten Jeep rule thanks to my cousin Justin, Jeep Driver Extraordinaire.
For years, online stores, shops, catalogues and dealers have encouraged Jeep owners to show their pride and enthusiasm with these
officially licensed It's A Jeep Thing...You Wouldn't Understand accessories. Contrary to popular belief, however, they have nothing to do with marketing, brand arrogance or the intent to confuse the heck out of other drivers stuck in rush hour traffic. In point of fact, it's all about creating community.
Today Justin and I were enjoying the beautiful summer weather while cruising around in his Wrangler. He pointed out to me that, since he started driving his Jeep over the summer, he's been greeted and waved to by more people on the road than ever before! And the key point is,
they're always other Jeep owners! They wave to one another as if to say, "Hey, nice Jeep...
brother."
So, in light of the recent unfolding of the Jeep Community Mystery, I admit the following: I love Jeep owners.
Why? Because Americans spend an average of 72 minutes in their cars per day. The air and noise pollution that emit from these boxes destroys our atmosphere, both biological and psychological; all the while shutting us off from the rest of the world. But
Jeep owners are different. They nod their heads, tip their caps and smile to each other. And even in the most unlikely places, they build front porches.
Take that, Guy Who Added Road Rage To The Dictionary!
Now if you'll excuse me, I need to go sell my Nissan on ebay.
LET ME ASK YA THIS...
How do you combat the evil forces of road rage?
* * * *
Scott GinsbergAuthor/Speaker/That guy with the nametag
www.hellomynameisscott.com
I thought the point was to put the sticker on upside down so when the jeep has the urge to flip over like they tend to do then the phrase becomes relevant...
I have to agree with the sense of the Jeep community. I notice a lot more Jeeps on the road compared to other cars I have driven. There didn't seem to be as many of them. I'm really enjoying my Jeeps and the community I'm a part of.
I think the best way to combat the evils of road rage is to ignore it, avoid it, and keep away from it. Give people room, don't shake your fist or honk your horn when people cut you off. People who are exhibiting road rage are most likely in a rage about something totally unrelated. This is the last straw. They may be totally in the wrong, but they don't see it that way. Giving them room and staying out of their way is the best way to avoid the tragic results we see so much on the news these days.
Jeeps are AMAZING. whoever wrote this little blog is a complete idiot.. ever since i was about 5 i've wanted a jeep wrangler.. and just this past friday i got my first jeep, let alone my first vehicle and honestly having it is the best thing in the world i honestly have the urge to just go outside right now and find whoever thinks this about jeeps and "its a jeep thing you wouldn't understand" and just run them over with my JEEP!!!!!!!!!!!!!!!!!!!!
BECAUSE IT REALLY IS A JEEP THING AND YOU WOULDN"T EVER UNDERSTAND!
pthe sticker that you put on upside down is, if you can read this flip me over...
For the overly protective and zealous Jeep owner who posted: BECAUSE IT REALLY IS A JEEP THING AND YOU WOULDN"T EVER UNDERSTAND!
Go back and read more than the first sentence of the little blog. The non Jeep owning author is actually reflecting on his discovery of the Jeep thing in terms of a community of Wrangler owners and their collective pursuit to make the world a friendlier place. I sure liked the building front porches analogy.
As for the die hard Jeep owners who errantly subscribe to the credo with great machismo and boast about the je ne sais qoi qualities of the you wouldn't understand tag, you guys really need a club that will accept members based on vehicle ownership alone.
I own a Jeep TJ with many mods and I love building community while waving my way around the planet. I hate this moniker that is the pinnacle of arrogance. If I'm on the outside looking in, give me a pedestrian try at "understanding" ... I'm a quick study.
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Great blog; it sure made me smile. I've been a Jeep owner for quite some time and you're absolutely right about the sense of community. No matter where I travel in the USA, I find other Jeep drivers who nod, smile and wave. They also are happy to hook up a winch to my rig and pull me out of the mud when I manage to get stuck up to the windows. (That's another Jeep thing.) I love my rig- but more than that, I love other Jeep owners.